Pinterest can be an incredible tool to drive traffic to your blog or website. If you’re a business owner, and I’m including bloggers in this category, Pinterest needs to be a priority.
When I first started my blog, I knew that Pinterest was important to get people to come to my website, so I worked hard to learn about it. The hard work paid off because Pinterest makes up over 90% of my traffic right now!
I realized that a lot of bloggers and business owners were not taking advantage of what Pinterest has to offer, so I began to off my services as a Pinterest virtual assistant. So how does hiring a Pinterest VA help you?
If I were to sum it up, hiring a Pinterest virtual assistant can give you a lot more of one important thing:
TIME
When you’re running a business, time is money. Here are 6 things that a Pinterest virtual assistant may do that will save you countless hours.
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1.Design professional pins
No need to know anything about graphic design. A good Pinterest VA is a master at designing pins in a professional style. Whether you want pins that match your branding or something totally new, someone who designs pins all the time will know how to make them look like an expert made them.
Here are some of the pins I’ve designed for myself and my clients:
My standard package and deluxe package both include pin designs that are unique to your brand!
2. Research SEO keywords
If you want someone to see a blog post or web page while searching the internet, SEO (Search Engine Optimization) is the way to go. Finding the most popular or niche keywords is essential to getting your content in front of the people who are searching for it.
It’s the same with Pinterest! Pinterest is a search engine; people search on Pinterest to find ideas, inspiration, and information. Using the best keywords in your pin descriptions and titles will help them find your pins easier, and show your content to the people who are interested in it.
Does this sound boring or complicated? Don’t worry about it. A Pinterest VA will take care of it for you!
3. Keep up with Algorithm Changes
Like any social media website, Pinterest has an ever-changing algorithm that decides what pins are shown to which users. Understanding how the algorithm works is part of a Pinterest virtual assistant’s job. We keep up with the changes to make sure the strategies we’re using are the best for your business.
4. Schedule pins to be published
You could manually pin dozens or even hundreds of pins a month, or you could schedule pins to be published all throughout the month with a scheduling tool like Tailwind. I love using Tailwind because it tracks when your followers are most active and schedules pins for those times.
But even if you schedule out your pins, that still takes time. You have to either create pins or find other people’s pins to be scheduled which can take hours. So why spend all that time searching for quality content to pin when a VA can do it for you?
All of my Pinterest VA packages include Tailwind scheduling. You can see more info about my packages here!
5. Place your content in front of more people
You can pin all the content in the world, but if nobody sees it, it’s not doing you any good. Pinterest virtual assistants know where to find your ideal audience. We know how to find the best group boards and Tailwind Communities (formerly known as Tailwind Tribes) that are full of people who want to read and repin your content. Instead of searching endlessly for your audience, let a Pinterest VA put your content where the right people can see it.
6. Get things done fast!
If you were to create multiple, high-quality pins for a blog post, research keywords, write a keyword filled description, and figure out the many places you need to pin it and schedule it out, it could take hours. For me it might take 30 minutes tops. Pinterest virtual assistants do this kind of work all the time because it’s our job.
Your job is to create content and brainstorm new ideas to help your business grow, not to spend hours figuring out yet another social media platform. Getting something as important as Pinterest done quickly will give you a better ROI (return on investment). In other words, your time is better spent making money and growing your business instead of trying to do something that someone like me already knows how to do!
Your Time is Important!
Here’s what you could be doing instead of Pinterest if you hire a Pinterest VA:
- Creating content or courses that can earn income
- Branching out and learning new skills that can improve your business
- Spending more time with your family and friends
- Focusing on posting and engaging on other social media platforms
- And literally anything else you want to spend your time doing!
If you think that now is the time to hire a Pinterest VA, I’d encourage you to take a closer look at my Pinterest management services. Everything you need to know is on my services page, but if you have more questions, feel free to use the contact form below. I’d love to work with you, and I know you’ll love the freedom that comes with working with me!
